Business Insider Millennials Pets

In 2018 pet care was a 225 billion business in north america.
Business insider millennials pets. Millennials are opting to buy more expensive pet food and it s causing problems for some of the industry s household names. As a result legacy pet food brands such as mars. According to a recent report by the wall street journal pet food.
Colorado is emerging as a top destination for millennials who are looking to relocate during the pandemic. Business insider spoke to eight 20 and 30 somethings. The pet care industry is exploding with north american sales expected to hit 281 billion by 2023 according to market research firm edge by ascential.
In november the wall street journal reported that millennials are increasingly buying more expensive and higher quality food for their pets. According to a recent report by the wall street journal pet food brands. Millennials are spending more than 400 on designer dog clothes according to fashionista.
And that development especially among younger shoppers like millennials and gen z means that there s. Millennials want different things from their pet products than previous generations and are much more technologically inclined. The pet care industry is booming as people around the world especially millennials blur the line between human child and animal.
This tech enabled consumer group increasingly looks for digital pet. Millennials are opting to buy more expensive pet food and it s causing problems for some of the industry s household names. Mars ceo grant reid told business insider.